SHADEOGREY is an independent brand that makes contemporary high-end streetwear. The brand is heavily inspired by music and cultural diversity found on Africa’s streets and is fast becoming an integral part of African street culture.





We are a small focused team, intensely passionate about the brand and keep a tight reign over its development, producing all clothing, graphics and media, letting the brand evolve naturally. As we grow, we strive to remember where we’ve been and who we are as a company, while also pushing forward to constantly innovate and improve.